The funny part of the story is that there is no Tom. Before we go into why we’re writing about Tom, let’s take a step back and talk about Blake. Confused yet?
We’re talking about TOMS Founder Blake Mycoskie. The company name is derived from the word “tomorrow”, and evolved from the original concept, “Shoes for Tomorrow Project”. Making more sense yet?
If you don’t know what TOMS shoes are then you really ought to read carefully. The company has vowed to match every pair of shoes purchased with a new pair of shoes for a child in need. One for One®. Whether it’s this program or their unusual style of kicks, they have been very successful. In fact, they’re so successful, that they’re now able to afford NYC rent. That is how you know that you’ve made it!
At their store located at 264 Elizabeth Street (yes, they really made it with this location!), you can enjoy deliciousness from a coffee bar serving TOMS Roasting Co. coffee as well as One Girl Cookies. Further, you’ll be able to check out the brand’s full range of slip-ons as well as the new TOMS Handbags line, which includes an ikat duffel ($148) and cognac leather canvas backpack ($248); in the philanthropic spirit of the company, purchases help provide training and materials for safe births.